Ad land experts say while purpose-driven campaigns are being shaped more by storytelling than by strategy, there is need for ...

In an exclusive interview, Nelson breaks down the Omnicom–IPG merger, detailing how a combined 136,000-strong workforce, ...

Shrenik Gandhi, Co-founder & CEO, White Rivers Media, shares his experience from the Cannes Lions Festival of Creativity 2025 ...

Malabar Gold & Diamonds has launched its natural diamond jewellery collection ‘NUWA by Mine Diamonds’. For the collection, ...

Cesc Bordas, who was with PepsiCo for 33 years, has announced his retirement. He last held the role of SVP - Global Brands ...

The campaign shifts the focus from external clamor to the inner noise we carry every day—mental clutter, emotional overwhelm, ...

The campaign extends to on-ground activation across cabs in Delhi and public buses in Chennai, Bengaluru, and Pune, to Mumbai ...

The Script Room, an independent creative agency, founded by Ayyappan Raj & Rajesh Ramaswamy (Ramsam), has onboarded K.

Jackie Stevenson has been appointed as Global CSO. She shared the news of her new role through a LinkedIn post. In her new ...

Madison Media Plus, a unit of Madison World, has announced the appointment of Saumya Agarwal as Vice President. He will ...

Vijay Chauhan rejoins adidas from his most recent role as SVP International at American Eagle Outfitters in New York ...

Adam Stotsky has been appointed as Chief Executive Officer (CEO) at VICE Media. He shared the news of his new role through a ...