Instead of trying to reduce hallucinations, AI startup Springboards intentionally generates inaccurate, absurd outputs to ...

Omnicom and IPG have the FTC’s blessing on their proposed merger.

Charlotte Maines, Head of Fire TV, Alexa, and Tablets at Amazon, joins AdExchanger to discuss how AI is revolutionizing ...

Fragmentation was on the list of hot topics at Cannes 2025. Allison Schiff, Managing Editor of AdExchanger sat with MiQ’s Tom ...

From Cannes Lions, our editorial team discusses the mix of perspectives on the ad industry’s application of AI.

After a reenergizing week at the Cannes Lions, here are six observations on how our industry is changing to meet its new challenges.

Expect more ad agency holdco consolidation in the next year; people are starting to talk like ChatGPT; inside the weirdness ...

But publishers have more power than they think to authenticate their audiences – they’ve just gotta learn how to wield it.

Dappier ensures that chatbot responses using Benzinga’s data link back to the original source, and it also shares ad revenue ...

What’s holding back progress in cross-media measurement?  Akhil Parekh, Chief Product Officer at Nielsen, explains what needs ...

there’s something about travel commercials that always make me want to pack up and go to whatever fun new location they’re ...

Ad budgets are shrinking, media is increasingly more fragmented, and advertisers face mounting pressure to stay competitive ...