An interactive platform seeks to combat social media disconnect and allows consumers to create and send personalized songs to ...

The pasture-raised eggs brand teamed with cast member Liza Colón-Zayas for a spot that will air ahead of each episode of the ...

The chain worked with Netflix on a Subway’s Happy Place online hub that emulates the Zen zone Adam Sandler’s character enters ...

New collaborative mints and gums that are meant to improve focus will be promoted through gaming influencers to engage the ...

The better-for-you soda brand is also inviting consumers to the Austin Motel, which has been transformed to include three ...

Shifting attitudes toward luxury have created an opening for newer, more agile and culturally relevant brands to make inroads ...

Executives from VML and Epsilon talk loyalty during a virtual live event with Marketing Dive, CX Dive, Hotel Dive and ...

As it looks to become a $1 billion business, the hydration line recently took over Times Square to establish 4 p.m. as “I.V.

Top analysis and news in the marketing industry. SMBs rely heavily on social media for marketing and growth, study says More than a quarter of SMBs use artificial intelligence for their marketing and ...

Along with a hero spot, the Ferrero brand's campaign features unscripted content created as a dedicated asset for social channels. The dynamics between the cohort and their millennial parents signal ...

Only 18% of neurodivergent creative industry professionals request accommodations at work, per research from Understood, ...